In the ever-evolving space of Generative AI, an interesting pattern emerges—users willingly divulging personal information when they think they will receive a more tailored user experience. This behavior underscores how important it is for app owners and product development professionals to streamline the customer journey, offering users seamless interaction....
Claude recently released its platform to the public. Pulse IQ™ results shows a strong initial showing: * Claude receives a 45% preference rate when consumers rate responses to a variety of prompts in our blind side-by-side comparison of 5 leading AI platforms. * Claude overtakes Bing which is preferred of 38% of...
When compared to other platforms based on 5 different types of prompts, we can see some strengths and weaknesses emerge for Claude. * Claude rates better than Pulse IQ average on “Factual” prompts (23%) * Example: “In which year did the Apollo 11 moon landing take place?” * Claude rates a bit behind...
Travel and trip planning is seen as a natural use case for AI platforms. In the planning stage, consumers are making large considered purchases and need to compare and weigh different options with a number of variables. Consumers see high potential in AI’s ability to alleviate trip planning anxiety...
1 out of 5 (21%) of all self-directed user queries relate to “advice.” The types of advice users seek range from dating tips, managing difficult bosses, health, to outfits for a theme party. At right are a sample of user experiences capturing “advice” prompts with video and audio. 0:00...