Pulse Labs

Pulse Labs

Salt Lake City, UT Website X Facebook

We provide rich and contextual insights on how humans engage with technology to drive your business forward. Those insights are rapid, powerful, contextual and easy to access across your organization.

Check out the latest posts

AI: A Useful Travel Agent

Travel and trip planning is seen as a natural use case for AI platforms. In the planning stage, consumers are making large considered purchases and need to compare and weigh different options with a number of variables. Consumers see high potential in AI’s ability to alleviate trip planning anxiety...

Is GPT-4 worth the extra cost?

Open AI has a freemium model whereby GPT-3.5 is free and GPT-4 (“Plus”) is not. Understandably, there are questions about whether GPT-4 is worth the cost. Is it better? How much better? One simple answer is: GPT-4 is 8% better. Why? The perceived quality of the response. Putting other...

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