Based on this week’s keynote address, Google Cloud Next 2024 is slated to be a hotbed of cutting-edge AI solutions, and many of these advancements represent potential for the User Experience research community. We’ve identified a few key takeaways that could inform future practices to gain UX insights...
In the rapidly evolving field of artificial intelligence (AI), a push for smarter, more adaptable systems is the highest priority of some of the world’s largest technology companies. However, as we strive for progress, we’re encountering a unique challenge: the risk of "inbreeding" within AI models....
Last week, the word petaflop was dropped multiple times during NVIDIA founder and CEO Jensen Huang’s GTC keynote. According to Gemini, a petaflop is “a unit of measurement for a computer's processing speed. It stands for quadrillion (one thousand trillion, written as 1,000,000,000,000,...
How hard can it really be to get App UX right? Based on thousands of reviews of some of the most prominent apps out there today - not as easy as it may initially seem. But where do the challenges arise from? Some teams face difficulties in aligning user feedback...
AI is poised to touch multiple stages of drivers' journeys. In our joint report with SBD Automotive, The AI Future of Automotive: Consumers and the Conversational Car, we explored the user experience when drivers interact with AI for different automotive use cases that are relevant to conversational car technology....
Didn't make it to CES? Here are the top 5 innovations from the showroom floor. The Consumer Electronics Show (CES) is always an incredible start to each year for technology, with tech makers from around the world coming together in Las Vegas to give us all a glimpse...